Two models against a white background

Custom Fashion Store Demo – VAEL (Storefront, Account, Admin & Staff Portal)

A full custom e-commerce product: storefront with Fit Finder, customer account, admin dashboard and staff portal sharing one set of data.

1–2 minutes
VAEL custom fashion store demo
VAEL custom fashion store demo

VAEL is a fictional Berlin clothing brand and our most complete demo: four connected apps that share the same products, orders and stock. It shows what our Custom Digital Product package delivers.

Key features

  • Storefront – Women, Men and Shoes categories with subcategories, filters for size, colour, price and stock, bag, wishlist, discount codes and a four-step checkout.
  • Fit Finder – recommends a size from height, weight and fit preference and suggests the nearest size in stock.
  • Customer account – order timelines, DHL tracking, QR pickup codes for click & collect, invoices, returns, saved addresses and GDPR data export.
  • Admin dashboard – revenue and conversion KPIs with a 30-day chart, bulk order actions, refunds, CSV export, stock per size, discount codes, reviews and customer lifetime value.
  • Staff portal – shift clock-in, pick & pack by shelf location, courier runs, goods receiving, returns grading and pickup counter.
  • Integrations – Stripe, PayPal, Klarna, DHL, GA4; runs on a custom back end or WooCommerce.

Who it is for

Growing fashion and D2C brands that have outgrown a template shop and spreadsheets.

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